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Government launches Be Winter Ready Information Campaign 2017-2018

The Government today launched the ‘Be Winter-Ready’ 2017 -2018 Information Campaign focusing this year on health preparedness for older people, including the promotion of influenza vaccination.

The launch coincided with a meeting of the Government Task Force on Emergency Planning, chaired by Defence Minister Paul Kehoe, which dealt with winter-preparedness issues.

Speaking at the launch Minister Kehoe said:

The ‘Be Winter-Ready’ campaign is intended to give the public advice on the particular challenges that the winter period can present. This year’s ‘Be Winter-Ready’ campaign is focused on health preparedness for older people, including the promotion of influenza vaccination. It is the product of close collaboration between the Office of Emergency Planning, the Department of Health and the HSE, resulting in a well-designed and very informative leaflet.

Older people are one of the most vulnerable groups in our society to the hardship that severe weather can inflict. The campaign highlights the whole of government approach being taken to winter preparations, it informs the public on what is being done and where they can source information.

Download the Be Winter Ready Booklet here.

Read the Be Winter Ready leaflet here